Exmouth's Chamber of Commerce has agreed to fund a free day of parking in the town in an effort to entice Christmas shoppers.
Car parks will be free for two hour stays on Saturday 15th December, at a cost of £300 to the group.
Any businesses which join the scheme this month will have their subscriptions directly added to the pot.
Three arrested after unrest in Plymouth
Photo released after Plymouth sex assault
Five teenagers arrested after North Devon fire
