Exmouth's Chamber of Commerce has agreed to fund a free day of parking in the town in an effort to entice Christmas shoppers.
Car parks will be free for two hour stays on Saturday 15th December, at a cost of £300 to the group.
Any businesses which join the scheme this month will have their subscriptions directly added to the pot.
Bomb Squad deployed to Mutley
Homes evacuated after police raid
Gangplank row leaves attraction in choppy waters
Golden Hind owners losing £1k a day
Torbay tax raises again
Council levies jump to 4.99%
Welcome for Exeter election U-turn
'You should not mess with democracy'
Exeter local elections are back on
The city will be going to the polls after all
Devon woman to climb Mount Kilimanjaro for charity
Scarlett Joiner, 20, is gearing up for the challenge
